3.6K members online now
Stay up-to-date on the latest AdWords features and changes
Guide Me
star_border
Reply

New Dynamic Remarketing Resources

Community Manager
# 1
Community Manager

Hi AdWords Community,

 

We’re constantly using advertiser feedback to improve your experience with AdWords, from launching new features to creating guides and resources to help you maximize your advertising investment.

 

We’ve heard your feedback that problems with dynamic remarketing campaigns can be some of the most challenging issues to troubleshoot, so we’ve created five new resources on the AdWords Help Center:

 

  1. Understand policy review for dynamic remarketing
  2. Fix tag and list issues for dynamic remarketing
  3. Fix setup issues with dynamic remarketing campaigns
  4. Fix issues with dynamic remarketing
  5. Fix issues with dynamic ads

 

We suggest bookmarking this dynamic remarketing hub page for future reference.

 

 

Screen Shot 2017-01-27 at 10.37.26 AM.png

 

 

 

1 Expert replyverified_user

New Dynamic Remarketing Resources

Community Manager
# 2
Community Manager

Post below if you have any questions!

Cassie

New Dynamic Remarketing Resources

Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭

Hi!

 

If I create campaign with dynamic ads, but the audience is not based on remarketing tag (for example we can use audience "all visitors")... what products are shown in the ad?

 

Thank you!

New Dynamic Remarketing Resources

Community Manager
# 4
Community Manager

Hi Pepa,

 

Thanks for posting to the Community! In order to use dynamic remarketing, you will need to use a product or service feed in addition to a remarketing audience list (such as All Visitors). The feed is what tells the system which ad to show to which previous visitor.

 

You can find out more about how dynamic remarketing works here, and more about the different feed types you can create here.

 

Let me know if you have additional questions,
Cassie

Experts in the Topic
CassieH