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conversation rate at my adswords data

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# 1
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i need my conversation rate at my adswords data

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Marked as Best Answer.
Accepted by topic author Almargz b
August 2016

Re: conversation rate at my adswords data

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# 2
Top Contributor

Hi @Almargz b,


Conversion rate is the average number of conversions per ad click, shown as a percentage.


  • Conversion rates are calculated by simply taking the number of conversions and dividing that by the number of total ad clicks that can be tracked to a conversion during the same time period. For example, if you had 50 conversions from 1,000 clicks, your conversion rate would be 5%, since 50 ÷ 1,000 = 5%.
  • If you're tracking more than one conversion action, or you choose to count "Every" conversion, your conversion rate might be over 100% because more than one conversion can be counted for each click.
  • Use conversion tracking in your account to measure your conversion rates and ultimately use them to help guide your advertising decisions.


Kind Regards,



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