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Adgroup's bounce rate and keywords' total bounce rate inside that Adgroup

[ Edited ]
Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi there,

   I just have a strange thing happened in the account I am managing.

   I have an Adgroup showing bounce rate is 100%, but inside that group, the total keywords bounce rate is 0. I had some clicks today in these keywords and their individual bounce rate all 0. I am very confused about this. 

  Any ideas why this happen?  

  

  Warm regards,

   Jacky Feng

 

1 Expert replyverified_user

Re: Adgroup's bounce rate and keywords' total bounce rate inside that Adgroup

Rising Star
# 2
Rising Star

@Feng J

 

you're seeing this in Analytics? Are you seeing this for data just today?  Are there session numbers, or are they zero too? 

Re: Adgroup's bounce rate and keywords' total bounce rate inside that Adgroup

Explorer ✭ ✭ ☆
# 3
Explorer ✭ ✭ ☆
hi Jacky,

look at the pages per visit to see if the bounce rate is indeed 0 or 100%