AdWords
1.8K members online now
1.8K members online now
Understand Google's advertising policies, including ad approval status and account suspension
Guide Me
star_border
Reply

why show up" This ad or keyword requires review before it can run"

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

when i add a text ad or photo ad,it always show up "This ad or keyword requires review before it can run.

",i check many times,and try again and again,it still can't be solved ,why?

 

problem:

此广告不符合我们的政策。以下是需要解决的问题:
  • goo.gl: Google AdWords. 详细信息
    • This ad or keyword requires review before it can run.
    建议采取的措施:
    修改上面列出的广告,确保其符合我们的政策要求,然后进行保存。
1 Expert replyverified_user

Re: why show up" This ad or keyword requires review before it can

Top Contributor
# 2
Top Contributor

Hello,

 

Although I am not sure what text you have written in your ad since this is English AdWords Community, but the message you are getting comes up when AdWords believe that there is a review required, before that ad is shown to the users online. Most of the times, if your ad and landing page are in compliance, ad gets approved automatically, but in case there is some issue related to Policy, it requires AdWords to review it manually.

 

You can find more details about Ad Approval process here: https://support.google.com/adwords/answer/1722120?hl=en

 

Pankaj