AdWords
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Understand Google's advertising policies, including ad approval status and account suspension
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can i run an adwords campaign where i target my competition? (i.e., use my competitors' name)

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# 1
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Am I allowed to run an Adwords Campaign where I target my competition?

That is, can I use my competitors' names as the kewords of the campaign?

Kinda like Coke targeting Pepsi.

Re: can i run an adwords campaign where i target my competition? (i.e., use my competitors' name)

Zee Community Manager
Community Manager
# 2
Zee Community Manager
Community Manager

Hi rdegiusti,

 

Thanks for your post. To promote a safe and positive experience for our users, each ad is reviewed based on these advertising principles. Here are AdWords policy requirements

 

Best,

Zee
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