AdWords is now Google Ads. Our new name reflects the full range of advertising options we offer across Search, Display, YouTube, and more. Learn more

4.3K members online now
4.3K members online now
Understand Google's advertising policies, including ad approval status and account suspension
Guide Me

Use of forward Slash in Keyword

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭



Can I use Forward Slash in Keywords

1 Expert replyverified_user

Use of forward Slash in Keyword

[ Edited ]
Explorer ✭ ✭ ✭
# 2
Explorer ✭ ✭ ✭

Hi @Onlinetrouble s


No, you can't...Keywords can't contain any non-standard characters like: ! @ % , * \


For more info on keywords:







Use of forward Slash in Keyword

Top Contributor
# 3
Top Contributor

Special characters are ignored by Google's search engine, so even if you for example search for my query/widget

Google will replace special characters with a space.

So the above query in bold will be my query widget


So the below will all match the original with forward slash query string


[my query widget]

"my query widget"

+my +query +widget


Hope it helps

Twitter | Linkedin | Community Profile | Shopping Feed Tips From FeedArmy
Did you find any helpful responses or answers to your query? If yes, please click on ‘Accept As Solution’