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Understand Google's advertising policies, including ad approval status and account suspension
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Re: UK - advertisements for e-cigarettes and vaping products

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

I've noticed sponsored ads in the search results for quite a lot of e-cigarette and vaping terms (eg. when searching "vape pens", "vape tank" and "vape kit"). As far as I'm aware, ads for these products are not permitted per AdWords policies and under UK law. There are also a fair amount of sponsored shopping results, mainly when searching branded e-cigarette terms, which shouldn't be displayed either.

 

Is the only solution to report each ad individually? I've reported a lot of these ads already and either nothing happens or a new sponsored ad replaces the old one.

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Accepted by topic author Chris W
1w

Re: UK - advertisements for e-cigarettes and vaping products

Top Contributor
# 2
Top Contributor

Hi Chris,

 

As per the policy that's not allowed. Here are more details: https://support.google.com/adspolicy/answer/6014299?hl=en

 

You can report the ads using this form: https://support.google.com/google-ads/troubleshooter/4578507

 

I think once the support team investigates it, they should be able to take an action.

 

Pankaj

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Marked as Best Answer.
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Accepted by topic author Chris W
1w

Re: UK - advertisements for e-cigarettes and vaping products

Top Contributor
# 2
Top Contributor

Hi Chris,

 

As per the policy that's not allowed. Here are more details: https://support.google.com/adspolicy/answer/6014299?hl=en

 

You can report the ads using this form: https://support.google.com/google-ads/troubleshooter/4578507

 

I think once the support team investigates it, they should be able to take an action.

 

Pankaj

Re: UK - advertisements for e-cigarettes and vaping products

Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭

Hi Pankaj,

 

Thanks very much for the reply. I've reported quite a lot of these ads already and it doesn't seem to have made a lot of difference; do you know if there's any way to report a wider trend of ads to Google rather than giving feedback on each one individually?

 

Chris 

Re: UK - advertisements for e-cigarettes and vaping products

Follower ✭ ✭ ✭
# 4
Follower ✭ ✭ ✭

Unfortunately it really seems like a one at a time reporting system. It is clearly against the ToS here in the US too.

Re: UK - advertisements for e-cigarettes and vaping products

Top Contributor
# 5
Top Contributor

Hi @Chris W,

 

They should be able to look into this once the feedback is received. I don't think there's some other way to report bulk ads Smiley Happy

 

Pankaj

Re: UK - advertisements for e-cigarettes and vaping products

Visitor ✭ ✭ ✭
# 6
Visitor ✭ ✭ ✭

OK, thanks very much!