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Understand Google's advertising policies, including ad approval status and account suspension
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Now way to use 3rd party url in Adwords?

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# 1
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We use HubSpot for our Landing pages, the url for these landing pages is a bit different then our website url (although it looks the same) so it is like this: http://info.website.com instead of http://www.website.com. Is there no way I can use my website url in my ads but have it direct to my landing page?

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Now way to use 3rd party url in Adwords?

Top Contributor
# 2
Top Contributor

Hi @Kim O

The policy about a destination landing page is clear: The display domain must clearly reflect the landing page. If a subdomain   is used as a landing page, it must be shown in the display URL, to clearly  differentiate your business from the other businesses / companies  that use  the same domain.

Read more:

https://support.google.com/adwordspolicy/answer/6368661

 

 

 

Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
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Now way to use 3rd party url in Adwords?

Top Contributor
# 3
Top Contributor

Hi @Kim O,

 

Historically, if your actual top level domain matched destination/final URLs, there were not any issues. I used to use non-existent sub domains as my destination URLs.  Also, in reviewing the policy that Moshe shared, I would also suggest that you're not likely hosting multiple websites on your domain, so personally I wouldn't be too concerned about that.

 

One other tidbit to mention here and what might be the most relevant (although it's been a point of contention for some account managers).  If you're using Expanded Text Ads you don't get to specify a Display URL, only the paths that follow, the domain is automatically extracted from your Final URL and may or may not include the subdomain prefix.

 

https://support.google.com/adwords/answer/2616010?hl=en

 

Build your ads and use your Hubspot landing pages on your subdomain as your final URLs - there is absolutely nothing wrong with doing that. 

 

Hope this helps!

 

-Tommy

Tommy Sands, AdWords Top Contributor | Community Profile | Twitter | Philly Marketing Labs
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