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Understand Google's advertising policies, including ad approval status and account suspension
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Just want to know if two options is allowed e.g CPC and CPM

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# 1
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Just want to know if two options is allowed e.g CPC and CPM

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Accepted by MosheTLV (Top Contributor)
September 2015

Re: Just want to know if two options is allowed e.g CPC and CPM

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# 2
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Hello,

You can choose For A CPM campaign display network campaign. CPM bidding is only allowed for a Display network campaign, not for search network campaigns.

All other campaigns are CPC campaigns. CPC bidding is possible for display network or search network campaings.

When you use conversion optimizer, you work with a CPA bid. First conversion tracking has to be activated for that.

See:
http://support.google.com/adwords/editor/answer/94241?hl=en
http://support.google.com/adwords/answer/6310?hl=en
** I´am learning Adwords and find it very interesting.
** Ik ben Adwords aan het leren en vind het erg boeiend.

View solution in original post

Marked as Best Answer.
Solution
Accepted by MosheTLV (Top Contributor)
September 2015

Re: Just want to know if two options is allowed e.g CPC and CPM

Participant ✭ ☆ ☆
# 2
Participant ✭ ☆ ☆
Hello,

You can choose For A CPM campaign display network campaign. CPM bidding is only allowed for a Display network campaign, not for search network campaigns.

All other campaigns are CPC campaigns. CPC bidding is possible for display network or search network campaings.

When you use conversion optimizer, you work with a CPA bid. First conversion tracking has to be activated for that.

See:
http://support.google.com/adwords/editor/answer/94241?hl=en
http://support.google.com/adwords/answer/6310?hl=en
** I´am learning Adwords and find it very interesting.
** Ik ben Adwords aan het leren en vind het erg boeiend.