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Understand Google's advertising policies, including ad approval status and account suspension
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Is it allowed to have 2 different brands to promote my service ?

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# 1
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I am providing a web design service, Is it okay (as per google adwords policy) to have a two different brands to provide web design service to my customers and promote it using google Adwords under the same account ?

 

To make it more clear, I am having a web design company & operating using two different brands called, "Super Web Design" and also "Top Web Designers". Is it allowed to promote this two website under same adword account for a certain City ?

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Accepted by topic author mani1978
September 2015

Re: Is it allowed to have 2 different brands to promote my service ?

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# 2
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Hello, Welcome to the Community,

 

If the brands are not somebody else's trademark, you can use them in the Ad Text.

If you promote them using the same keywords , they will split the impression share of the Search page, you will not see 2 of your Brand ads at the same time on the same search page.

Otherwise I know of no other policy that can be breached except trademark, however advertisers should read the policies from the policy center before running their Ads : 

 

https://support.google.com/adwordspolicy/answer/1316548?hl=en

Re: Is it allowed to have 2 different brands to promote my service ?

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# 3
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Thank you very much for your reply. 

Re: Is it allowed to have 2 different brands to promote my service ?

Top Contributor
# 4
Top Contributor
As long as it is under the same account - you are fine. But remember- only one ad per account will be shown on the search results page.
Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
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Re: Is it allowed to have 2 different brands to promote my service ?

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# 5
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@MosheTLV

=> Is it not allowed to have a separate adword accounts for Brand1 & Brand2 ?

 

In another words, 

I am having a separate adword accounts for each different brand. Is it against the Adword Policy ?

Please help me in Understanding this.

Marked as Best Answer.
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Accepted by topic author mani1978
September 2015

Re: Is it allowed to have 2 different brands to promote my service ?

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# 6
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Well you did write "and promote it using google Adwords under the same account ?" so I did not tell you about the double serving policy which is described here :

https://support.google.com/adwordspolicy/answer/2600168?hl=en

Re: Is it allowed to have 2 different brands to promote my service ?

Top Contributor
# 7
Top Contributor

This is a more complex issue: Generally; It is allowed, if those are two different distinguished brands that have price differences.

Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
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