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Understand Google's advertising policies, including ad approval status and account suspension
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Is disclaimers a requirement in the customer reviews section of my site?

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hey,
I'm currently working on a beauty product selling site, where customers have the option of leaving a review. I have heard that you should leave a disclaimer with each review stating that "Results may vary from person to person" or else my AdWords account might get banned.. Is this something you have heard of and should I take that advice seriously?
Thanks in advance.

1 Expert replyverified_user

Is disclaimers a requirement in the customer reviews section of my site?

Top Contributor
# 2
Top Contributor

I would recommend only verified reviews collected by a 3rd party agency approved by Google.

https://support.google.com/adwords/answer/2375474?hl=en

 

Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
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