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Understand Google's advertising policies, including ad approval status and account suspension
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Inaccurate Display URL - Can't Figure Out Why

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

I'm setting up some ads but keep seeing my ads are being disapproved because of an "Inaccurate Display URL". However, I've read all the policies and guidelines on this subject at and I don't see why my ads are not in compliance.

The Display URL I am using:


The Destination URL I am sending clicks to:



The destination URL does not redirect to any other domain. I can't seem to figure out why this keeps getting disapproved, as I've manually re-typed the display URL a dozen times just to make sure I'm not making any errors.

1 Expert replyverified_user
Marked as Best Answer.
Accepted by topic author Andre L
September 2015

Re: Inaccurate Display URL - Can't Figure Out Why

Top Contributor
# 2
Top Contributor
Hi Andre,

I just clicked your Domain and it sent me here: - Clicked the Destination URL and it landed me here:

There is definitely a redirect in there. Systems vs Service

Try using the final URL's and see if that helps.


Tommy Sands, AdWords Top Contributor | Community Profile | Twitter | Philly Marketing Labs
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Re: Inaccurate Display URL - Can't Figure Out Why

Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭

Hi Tommy,
Thanks for checking that out. Turns out, there was a redirect in place but only for US-based IP addresses. I couldn't see that as I'm in Canada, and even though we were only targeting traffic in Canada, AdWords still denied this. Anyway, we got it sorted out now. Good to know.