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Help using adwords in china - the business is a private hospital

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

I am looking into creating an Adwords campaign for a private hospital located in Beijing. 


I have been having a lot of difficulty finding keywords with over 0.00 or extremely small impression rates. Any suggestions would be most welcome. 


Moreover, I have recently discovered to advertise medical services in China we require a special license - from whom is this license is obtained? Is it difficult/expensive to obtain? 


Thank you!

Re: Help using adwords in china - the business is a private hospital

Participant ✭ ☆ ☆
# 2
Participant ✭ ☆ ☆

Hello Anneke B

Make sure that you apply Google's policies that are related to your website.
Here are the policy about Healthcare and Medicines :

In the policy I can read :
Google allows the promotion of medical services in China as long as you submit the required documentation and have been certified by Google.
Medical Service Advertising Application :

I think these are the official papers you need to practice medicine in your website´s country. But you better ask the Google support team in your country which are the official papers needed for them.

At least do not advertise before you have the permission officially

** I´am learning Adwords and find it very interesting.
** Ik ben Adwords aan het leren en vind het erg boeiend.