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Help! My company name is partially all CAPS.

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

My company name is iGLASS Networks. iGLASS is spelled with a small "i" and all caps "GLASS." This is a key part of our branding and our logo, not unlike GAP or IKON. Half the time I post a new ad, it's rejected due to excessive capitalization. Every time I appeal, it's accepted. Anyone have a suggestion of how to get the ad approval folks to recognize and respect our branding from the start?

1 Expert replyverified_user

Re: Help! My company name is partially all CAPS.

Top Contributor
# 2
Top Contributor

Hi David, hmm, a tricky problem.  The problem is primarily that most Ads are reviewed by software, not humans, and I'm not sure any "bypass" exists.  Although it may seem like an innocent and obvious case for you, if such a thing existed there are a whole huge bunch of people out there who'd find a way to exploit it to use AdWords against the Policies.

 

How often are you using the company name in Ad Copy?  I've got several Accounts where the company name is only ever in the Copy within a brand name Group and the Ads in there change very infrequently.  I presume these disapprovals are where it's in the Copy, not the URLs?

 

Jon

AdWords Top Contributor Google+ Profile | Partner Profile | AdWords Audits

Re: Help! My company name is partially all CAPS.

Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭
Hi Jon,

I never use our company name in the ad copy. It is only in the URL. It's been suggested we use all lower case in the URL, but I don't think that should be necessary. In my last 'dispute' a human replied she would see what she could do to flag our account, but I'm sure that's best effort. Thanks for the reply.

-David

Re: Help! My company name is partially all CAPS.

Top Contributor
# 4
Top Contributor

Hmm, interesting.  I'm out of ideas as well, so let me see if I can find someone more informed to take a look at this...

 

Jon

AdWords Top Contributor Google+ Profile | Partner Profile | AdWords Audits

Re: Help! My company name is partially all CAPS.

Community Manager
# 5
Community Manager
Hi David,

I escalated this to one of our specialists to see if there's any way we can get around this since it's your business name. They'll dig into it deeper and get back to you via email.

Re: Help! My company name is partially all CAPS.

Visitor ✭ ✭ ✭
# 6
Visitor ✭ ✭ ✭
Thanks very much!





Regards,

-David

David Nizen
VP, Business Development

iGLASS Networks
211 Commonwealth Ct
Cary, NC 27511

DIRECT (919) 387-3550 x 814 | MOBILE (919) 247-0278
www.iglass.net



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