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Ebay and Amazon still violating policy using our trademark

[ Edited ]
Explorer ✭ ✭ ☆
# 1
Explorer ✭ ✭ ☆

When is this going to stop? Why is it that these two companies continue to blatantly break Adwords Trademark policy? We've contacted both of these companies telling them to stop using our trademark and they don't seem to care, because when you type in our trademarks they continue to show up as paid ads.

Re: Ebay and Amazon still violating policy using our trademark

Explorer ✭ ✭ ☆
# 2
Explorer ✭ ✭ ☆

Policy clearly states:

 

Advertisers can use a trademarked term within ad text if they are authorized, meaning that the trademark owner sent Google the necessary form allowing an advertiser's particular account to use a certain term.

 

We have never given Ebay and Amazon authorization to use any of our Trademarks, yet they don't care and continue to do this type of malicious activity.

Re: Ebay and Amazon still violating policy using our trademark

Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭
I'm experiencing same issue but with getprice and ebay. I'm still finding answer on this hopefully someone can give us some answers.

Re: Ebay and Amazon still violating policy using our trademark

Participant ✭ ✭ ✭
# 4
Participant ✭ ✭ ✭
Hey leatherlidinser,

Are they just showing ads when you search for your trademark term? Or are they actually using your trademark term in their ads. Thereis a distinct difference here.

Bidding on competitor keywords is a common and advised practice and there is no policy against it.

Actually using your trademarked term with in their ads is another story. Follow the link below to report the violation and google will evaluate the situation.
https://support.google.com/adwords/troubleshooter/4578507?rd=1

I have had to do this on a few occasions and the whole process has run smoothly.

Be advised though, if they are simply showing ads when your product is searched for and are not using your trademark within their ads then there is no violation.

Here is the full policy:
https://support.google.com/adwordspolicy/answer/6118?hl=en

and here is an article of interest regarding the trademark process:
https://support.google.com/adwordspolicy/answer/2562645?hl=en

Good Luck