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Display ads stopped receiving impressions

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi. I set up and activated a display campaign 2 days ago, which contains text and and image ads (in all sizes). They were approved and received impressions, but as of yesterday they stopped receiving impressions. They are still approved.

I checked the settings, raised the bids, and added targetings (with bid only) - it didn't help.

It should be noted that none of them received any click. Could that be the reason Google stopped serving the ads, even in new placements?

Can anyone think of another reason?






1 Expert replyverified_user

Re: Display ads stopped receiving impressions

Rising Star
# 2
Rising Star
Hi Terra G,

Did you check if it's an account level issue like outstanding payments or no credit balance? Other live campaigns in the account should confirm this. Apart from that, I'd also suggest checking your targeting methods. Too many targeting methods (like KWs+Placements+Topics for instance) might narrow your target audience.

Sumanth Sridhar