Are competitors allowed to use our Trademarked name as keywords in their campaigns?
Are our competitors allowed to bid on our trademarked name? We have sent several complaints to Google and are actually in the middle of suing one of our competitor for trademark infringement. What other steps can I take?
Re: Are competitors allowed to use our Trademarked name as keywords in their campaigns?
The answer is usually yes. In most territories Goole allows to bid on the competitor's trade-name.
There are some territories where Google will investigate the case.
AdWords Trademark Policy;
Did you find any helpful responses or answers to your query? If yes, please mark it as the ‘Best Answer’