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Understand Google's advertising policies, including ad approval status and account suspension
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Approved Limited Ads

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# 1
Visitor ✭ ✭ ✭

Does anyone know how to get a ad that is Approved Limited for Botox to show more regularly?

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Accepted by MosheTLV (Top Contributor)
September 2015

Re: Approved Limited Ads

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# 2
Top Contributor
Hi Jennifer,

The purpose of Approved (limited) status is to restrict ads where and when they can show.

As per Google "Approved (limited) is a status given to ads that comply with our policies but that are limited in where and when they can show. "

You can find more about this approval status here - https://support.google.com/adwords/answer/2684542?hl=en

Botox is monitored very closely by Adwords under the prescription drugs policy. So the ad appearance will be limited.

Find the list of prescription drugs monitored by Adwords here - https://support.google.com/adwordspolicy/answer/2430794

Hope this helps,

Deepak

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Marked as Best Answer.
Solution
Accepted by MosheTLV (Top Contributor)
September 2015

Re: Approved Limited Ads

Top Contributor
# 2
Top Contributor
Hi Jennifer,

The purpose of Approved (limited) status is to restrict ads where and when they can show.

As per Google "Approved (limited) is a status given to ads that comply with our policies but that are limited in where and when they can show. "

You can find more about this approval status here - https://support.google.com/adwords/answer/2684542?hl=en

Botox is monitored very closely by Adwords under the prescription drugs policy. So the ad appearance will be limited.

Find the list of prescription drugs monitored by Adwords here - https://support.google.com/adwordspolicy/answer/2430794

Hope this helps,

Deepak

Re: Approved Limited Ads

Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭

Thanks for the response - how is it though that some clients will show everytime when the Botox terms are showed? Is it something that the longer you are bidding on the keywords the more you will show?

Re: Approved Limited Ads

Top Contributor
# 4
Top Contributor
As per the policy page "The restrictions that apply to this content may vary depending on the product or service that you're promoting and the countries that you're targeting."

So the restrictions can vary from advertiser to advertiser.

You can find more information about the Healthcare and medicines policy here - https://support.google.com/adwordspolicy/answer/176031?hl=en