Apply to use trademark in ads
I am setting up a campaign for an iPhone accessory-store and discovered that we weren't allowed to use the word iPhone in our ads. Though I see in the serp that other ads for similar stores use the word and I heard that you can apply for the allowance to use them.
How do you do that? What are the criterias?
Re: Apply to use trademark in ads
Ad campaigns targeting the United States, Canada, the United Kingdom, or Ireland may use a trademark in ad text if the ad is in compliance with adwords policy on resellers and informational sites.
o request that an account be authorized, please contact the trademark owner directly and ask that they fill out the form mentioned below. Google cannot arrange the authorization for you.