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Adwords Online Casino Advert Complaint

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

I have again submitted another Adwords complaint today, after numerous previous attempts, and an hour long phone call to the Adwords call-centre, that have not been successful in getting this ad removed.

 

This adwords advert is being displayed in South Africa and targeting South African clicks. Advertising online casinos via Adwords in South Africa is against Google Adwords terms and conditions as South Africa appears on the restricted list for online casino promotions. A license may only be issued for SPORTS BETTING and BINGO and NOT for the promotion of ONLINE CASINOS as is the case here.

https://support.google.com/adwordspolicy/answer/6018017#country

It is also against South African law.

They also do not adhere to the following term, amongst many:
3.Clearly display information on your landing page about responsible gambling.

 

Adcode:

https://www.google.co.za/aclk?sa=L&ai=DChcSEwj6jdzz0MXOAhVjM9MKHQJUD7MYABAA&sig=AOD64_2UQIab28R_yocu...

Website:http://www.sacasino.info/

------------------------------------------------------
Google Adwords Policy - clearly states:

South Africa
ProductAllowed?Details
Online gamblingAllowed with limitationsGoogle allows sports betting as long as the advertiser is licensed to show such ads.

Italy, Austria or Great Britain registered advertisers may target South Africa but must apply online through the specific application form for each country.

Advertisers must also be certified with Google. See how to apply.

Gambling-related productsAllowed with limitationsGoogle allows gambling-related lotteries as long as the advertiser is licensed to show such ads.

Italy, Austria or Great Britain registered advertisers may target South Africa but must apply online through the specific application form for each country.

Advertisers must also be certified with Google. See how to apply.

 

There is no license that can be attained for online casino advertsing in South Africa. It's clearly stated in the Adwords terms. So how and why can this advertiser be allowed to continue.

 

Is there a way I can escalate my complaint to a more senior Adwords rep?

 

 

 

1 Expert replyverified_user

Re: Adwords Online Casino Advert Complaint

Top Contributor
# 2
Top Contributor

Mark;

All complaints are checked, though, it does take time because limited resources and overwhelming of complaints;
If you have already submitted a complaint (in the past) and no action taken, within a reasonable period (this could take weeks) this means that the owner provided Google with the required documentation showing compliance with local regulation and local law.

 

Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
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Re: Adwords Online Casino Advert Complaint

[ Edited ]
Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭

This person is geo-targeting one page to the rest of the world and one with online casino content to South Africa. This alone is against Adwords policy.

Here is an image of the http://www.sacasino.info/ viewed from the USA:

Screen Shot 2016-08-16 at 6.14.09 PM.png

 

Here is the same home page viewed from South Africa showing illegal online casinos:

Screen Shot 2016-08-16 at 6.12.09 PM.png

 

Re: Adwords Online Casino Advert Complaint

Visitor ✭ ✭ ✭
# 4
Visitor ✭ ✭ ✭
How can I escalate this complaint?
The Adwords policy is clear. There are no conditions or license that allows online casino adverting in South Africa. So this customer cannot provide any legal documentation to Google. It's impossible.

Please allow me the opportunity to have this complaint escalated.

Re: Adwords Online Casino Advert Complaint

Top Contributor
# 5
Top Contributor

@Mark S;

All complaints are investigated as long as all information requested was provided through the channel Google has set;

https://support.google.com/adwords/answer/176378?hl=en

If you reported using this link and received a confirmation number, the complaint would be  registered. Note: complaints are investigated in the sequence submitted and there are hundreds of complaints on a daily basis. Any wrong filing, and the complaint  is rejected. So make sure that the form is correctly filed (i.e. No error messages are shown)

If within a few weeks no action taken - this means that no violation found.  If you think an error was made, or would like to provide additional information - file again.

Based on my experience - if you do not clearly explain the violation in a clear language - the complaint is rejected. 

 

Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
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Re: Adwords Online Casino Advert Complaint

Visitor ✭ ✭ ✭
# 6
Visitor ✭ ✭ ✭
I've submitted numerous reports and they just go to Adwords outsourced department and somebody with limited knowledge of Gambling policy just probably ignores my issue.

I ask again please can you escalate this to somebody with more in-depth knowledge of the Gambling policy. I've been going around in circles for months now and becoming very agitated.

Re: Adwords Online Casino Advert Complaint

[ Edited ]
Top Contributor
# 7
Top Contributor

Google can investigate the case only if submitted through this channel. Explain in the "free text " section your concerns.
Again, if you received a confirmation number and no action taken - probably no violation found. You might misinterpret the Policy.... I have seen many cases in which users' understanding of the policy was different from Google's protocol. 

 

Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
Did you find any helpful responses or answers to your query? If yes, please mark it as the ‘Best Answer’

Re: Adwords Online Casino Advert Complaint

[ Edited ]
Top Contributor
# 8
Top Contributor

And, honestly, and respectfully (I understand that you want to remove a violator form advertising prohibited content...) re-reading your post, twice, I find it hard to understand what part of the Policy is in violation... The reviewer also might be in the same situation.... Smiley Surprised

Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
Did you find any helpful responses or answers to your query? If yes, please mark it as the ‘Best Answer’

Adwords Online Casino Advert Complaint

[ Edited ]
Visitor ✭ ✭ ✭
# 9
Visitor ✭ ✭ ✭

This is the submission I made to Google Adwords when reporting these ads:

 

This complaint relates to online casino Adwords advertising in South Africa which is a restricted market with regard to gambling.

The owner of this account is having their Adword ads approved in a devious manner. They are using geo-targeting to serve this page to the Adwords team in the USA (link to image: https://www.dropbox.com/s/djenh3xy0202uce/sacasino-info-geotargeted-usa.png?dl=0 ) which shows land based casinos.

When an Adwords link is clicked on from South Africa it forwards to this page (link to image: https://www.dropbox.com/s/ez55vgp3jba6lbl/sacasino-info-geotargeted-south-africa.png?dl=0 ) which shows a page filled with links to online casinos.

Same website url but two different sets of content shown based on your geographical location.

As can be seen this is a deliberate and fraudulent attempt to have their Ads approved by deceiving the Adwords approval team which I assume is based outside of South Africa.

 

The ads were removed for a few days then re-appeared. Guess I'll have to start doing the same scam in order to protect my bottom line.

 

I've made a post on the GPWA about these scammers: http://www.gpwa.org/forum/google-adwords-online-casino-scam-south-africa-229351.html#post829655

 

 

Re: Adwords Online Casino Advert Complaint

Follower ✭ ✭ ☆
# 10
Follower ✭ ✭ ☆

@Mark S

 

You are not alone in this! You have to understand that there is nothing you can do. @MosheTLV is no help either when these sort of issues comes up. His feefback is appreciated, but he defends Google by always mentioning the excuse "there are millions of reports coming in". It is just sad, because the feedback system is for the public by the public. He should appricate the fact that people outside of Google actually care to report ads they interpret to be in violation.

 

Someone needs to understand that it is not acceptable that it could take 2-3 months for a report to be looked at! Also, what is the problem about sending a reply when the ad report is looked at in detail by a Google rep? @MosheTLV makes it sound like the Google reps looking at the ads just scroll through a list of thousands of report.. and do not have time to send a reply if there was no violation found.

 

I have clients as well that is asking me how they also can trick the adwords system like you say. There is a lot of money to be earned from this. At the end Google still earns money, both from legit and unlegit advertiser. Why should they bother?

 

Good luck!