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Understand Google's advertising policies, including ad approval status and account suspension
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Adwords Ad Wording Question!

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# 1
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Today i used the word Awesome in my Google AdWords Mobile Ad, and it didn't get approved and it didn't get rejected.. It stayed pending for around 12 hours, so i thought that's a bit odd so i changed it too Need and it got approved instantly.. So my question is has Google AdWords put a mark on my account ? Also words like Awesome, Brilliant, Fantastic, are these kind of words allowed ? Thanks in advance People!

Marked as Best Answer.
Accepted by topic author TH3ORY
September 2015

Re: Adwords Ad Wording Question!

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Community Manager
# 2
Zee Community Manager
Community Manager



These words are not against any of our AdWords policies as far as I know. The issue might have been related to the ad approval process. We strive to review all ads as quickly as possible, usually within three business days. However, some ads can get approved faster than others.