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Advertising lottery service via remarketing campaign

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Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi,

I have a client who want to advertise a lottery service they deliver real lotteries tickets (of regular lotteries (such has the US Power Ball etc.) to the user

Can I advertise his service via remarketing campaign?

Thanks
Michal

Advertising lottery service via remarketing campaign

Follower ✭ ✭ ✭
# 2
Follower ✭ ✭ ✭

Hey Michal,

 

Can they deliver US Power Ball tickets to Canada Smiley Happy 

 

All jokes aside, you'd definitely want to make sure that any of your ads are within Google's policies for Gambling: https://support.google.com/adwordspolicy/answer/6018017

 

Gambling/Lottery Tickets would be considered as "restricted" meaning that you can advertise, but within limitations.

 

Remarketing could work well because you can target to anyone within the legal age limit. 

 

Seems like a fine balancing act, but good luck with it!