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Understand Google's advertising policies, including ad approval status and account suspension
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Ads not running due to AdWords Advertising Policies

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# 1
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Hello

 

I have been running Adwords Remarketing campaign since last 7 days.

 

Now today i have received mail from Google  "We wanted to alert you that one of your sites violates our advertising policies. Therefore, we won't be able to run any of your ads that link to that site, and any new ads pointing to that site will also be disapproved."

 

Policy issue: Site not working

 

But I have checked all my ads and sites landing page all are working fine.

 

So what could be the reason for that?

I have been running two adwords account for same site. One is for Display and other is for search network, so this could be the reason that two different adwords account for same site as both ads are suspended with same message.

My Site is working fine in all pages.

 

And in mail Google has written Display URL: example.com

And I have added Display URL as www.example.com

 

So should i have to use display url as: example.com

 

Looking forward for some help.

 

Thanks in advance.

 

Regards

Patel Nirav

 

 

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Accepted by pankaj1782 (Top Contributor)
September 2015

Re: Ads not running due to AdWords Advertising Policies

[ Edited ]
Follower ✭ ☆ ☆
# 7
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Hello,

 

Now my adwords has started.

There was problem in htaccess file as it was blocking some ip. So now it is solved.

View solution in original post

Re: Ads not running due to AdWords Advertising Policies

Top Contributor
# 2
Top Contributor

Hello Patel,

 


patel n wrote:

Hello

 

So what could be the reason for that?

I have been running two adwords account for same site. One is for Display and other is for search network, so this could be the reason that two different adwords account for same site as both ads are suspended with same message.

My Site is working fine in all pages.

 

 


To my understanding, this is a serious violation (Running multiple Adwords accounts for the same site). You are directly violating the Double Serving Policy (https://support.google.com/adwordspolicy/answer/2600168?hl=en#).

The direct impact of this is a permanent account suspension.

 

Pankaj

Re: Ads not running due to AdWords Advertising Policies

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# 3
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Hello,

Thanks for your Reply.

But both accounts are for Different Purpose.

One account is for Google Display Remarketing and another account is for Google Search Network.

 

And they have stated Site Not Working for Both account.

But my site is working properly in All Browsers and all destination URL are working properly.

 

 

Re: Ads not running due to AdWords Advertising Policies

Top Contributor
# 4
Top Contributor
Hi,

patel n wrote:

Hello,

Thanks for your Reply.

But both accounts are for Different Purpose.

One account is for Google Display Remarketing and another account is for Google Search Network.

 

And they have stated Site Not Working for Both account.

But my site is working properly in All Browsers and all destination URL are working properly.

 

 


Did you read the Policy related to Double Serving which I referred in my prior post?

 

Purpose of each and every campaign for the advertisers is always different, but it doesn't mean that they are allowed to open multiple Adwords account for same business, which you are doing. I would caution you to refrain yourself from doing that, otherwise you might end up in trouble.

 

My thoughts!

Pankaj

Re: Ads not running due to AdWords Advertising Policies

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# 5
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Hello,

 

I had contacted Google and they said there is not any problem with double serving policy. They said my site is not working properly.

 

But while checking my sites work perfectly.

 

So is there any tool in adwords where i can see if my site is working or not so i can resubmit my site for review.

I have tried fetch as a Google bot and it works fine but still google says site is not working. So is there any other way to check my site.

 

Looking forward for help.

Thanks in Advance.

 

Re: Ads not running due to AdWords Advertising Policies

Top Contributor
# 6
Top Contributor

Hello there;
Please copy / paste here the suspension email received from Google;
Do not include any personal info (e.g. Email, CID...)

 

Please also share website URL

Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
Did you find any helpful responses or answers to your query? If yes, please mark it as the ‘Best Answer’
Marked as Best Answer.
Solution
Accepted by pankaj1782 (Top Contributor)
September 2015

Re: Ads not running due to AdWords Advertising Policies

[ Edited ]
Follower ✭ ☆ ☆
# 7
Follower ✭ ☆ ☆

Hello,

 

Now my adwords has started.

There was problem in htaccess file as it was blocking some ip. So now it is solved.