AdWords
11.5K members online now
11.5K members online now
Understand Google's advertising policies, including ad approval status and account suspension
Guide Me
star_border
Reply

About google restricting trademark terms

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

I have a question that I really want to know:

Is the US market trademark terms may be restricted only from ad copy – not from keyword bidding? For example, we could bid on a competitor’s brand name like Apple Iphone. We’d bid on the name and our ad would display as a paid result, but we could not include “Apple Iphone” in the actual Google ad copy?

If so I want to know which countries apply to this and which does not apply to this restriction? (Please list me or give me a reference link if possible.)

 

Thank you very much for helping.

1 Expert replyverified_user

Re: About google restricting trademark terms

Visitor ✭ ✭ ✭
# 2
Visitor ✭ ✭ ✭
Which countries have geographically different in policy setting refer to my question above?

Re: About google restricting trademark terms

Top Contributor
# 3
Top Contributor
A full explanation about a trade-name usage in the ad-copy, and as a keywords is this link;
https://support.google.com/adwordspolicy/answer/2562645
Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
Did you find any helpful responses or answers to your query? If yes, please mark it as the ‘Best Answer’