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Understand Google's advertising policies, including ad approval status and account suspension
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A competitor is using our company name in the text of their google ad

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# 1
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https://www.google.com/search?q=joyride+coffee&oq=joyride+coffee&aqs=chrome.0.69i59j69i60l3j69i65l2....

 

This ad is meant to purposefully misdirect google users and is a violation of our trademark.  How do we go about getting it removed?

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Marked as Best Answer.
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Accepted by MosheTLV (Top Contributor)
September 2015

Re: A competitor is using our company name in the text of their google

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# 2
Rising Star

Hi David,

 

I clicked on your link but I cant see any advertisment, Probably those ads not targeted my country or this time, However I think they have used your trademark in your ad copy right? Not as a keyword, So in that case if you are the owner of this trademark you can complain Google about this.

 

First please read here more about Trademark Policy,

 

After that you can use this form to make a complain regarding the issue.  - https://services.google.com/inquiry/aw_tmcomplaint

 

Hope I helped.

View solution in original post

Marked as Best Answer.
Solution
Accepted by MosheTLV (Top Contributor)
September 2015

Re: A competitor is using our company name in the text of their google

Rising Star
# 2
Rising Star

Hi David,

 

I clicked on your link but I cant see any advertisment, Probably those ads not targeted my country or this time, However I think they have used your trademark in your ad copy right? Not as a keyword, So in that case if you are the owner of this trademark you can complain Google about this.

 

First please read here more about Trademark Policy,

 

After that you can use this form to make a complain regarding the issue.  - https://services.google.com/inquiry/aw_tmcomplaint

 

Hope I helped.

Re: A competitor is using our company name in the text of their google

Top Contributor
# 3
Top Contributor

Hi David,

 

In addition to what has been said above, I would like to say that as per the Policy details, Google might investigate this case, but encourages the advertisers to try and sort out this issue by directly approaching your competitor advertisers if they are using your Company name.

 

You can find the detailed procedure mentioned in this Policy link here: https://support.google.com/adwordspolicy/answer/2562124?hl=en

 

Pankaj